CERAMICAS APARICI

Ceramicas Aparici represents the very highest quality of manufacture and innovative design. The premium ceramics and porcelain of this family company act as a driving force for the developments and trends of an entire industry and are present worldwide.

The success of our manufacturing brand is based on a principle that has held good for more than fifty years, namely that our products should never be regarded as a mere building material, but as an essential part of interior and architectural design with the guarantee of their excellent qualitative and aesthetic standards.

It was in the 1940s that Maximiano Aparici started producing handmade red bodied bizcocho tiles in a small kiln in the Spanish town of Alcora, known since the sixteenth century for its important pottery tradition. These tiles were manufactured with the same local red clay that was used back then, and that is still used today, and then sold on to glazing studios that would apply colour and designs on the unglazed surface.

After two decades manufacturing tiles himself in his kiln, Maximiano Aparici, together with his wife, founded Ceramicas Aparici in 1961. The first Ceramicas Aparici factory was his proud accomplishment; it was a small factory, however, it gave him the chance to start manufacturing tiles including the final glazing process, that he had been unable to do before, using his bicottura or double firing technique.

More than fifty years and three generations later, Ceramicas Aparici has grown into a company exporting to over 140 countries worldwide and different production plants within the town of Alcora and immediate surroundings. The essence and values of our company have nevertheless remained as those inherited from Maximiano Aparici.

MISSION

We are driven by a passion for our culture, people, clients and products. We strive to help business owners and professionals reach their goals by delivering innovative and comprehensive products and solutions. As a firm, we are committed to the success and satisfaction of our clients by providing:

— High-quality service that exceeds expectations

— A team of experts who provide assistance in terms of design and suitability

— Personalized services and products built on business relationships

— A global network in the business community that serves client needs across the globe

CORE VALUES

Quality – We focus on achieving excellence at one thing and in our case that is manufacturing high quality tiles that will prove highly reliable starting at the phase of installation.

Service – We strive to work with long-term business partners and offer them a great service at all times in order to achieve maximum client satisfaction.

Innovation – We embrace innovative design and technology as essential parts of our company. We are led by passion and that leads us to constant innovation in every possible field.