Advertising column WOGG 80

The W13 circular cabinet tower by Hans Eichenberger is known and loved as a multipurpose indoor pillar box; the tower itself is an allusion to the outdoor advertising columns that can be found in cities like Berlin or Paris. When it came time to ensure that a perfect product from 1994 could last well into the new millennium, we asked ourselves how it would be possible. The answer was simple: with a modern design, of course.